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Variable Go Links

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Variable Go Links are an easy way to create customized URLs that redirect to specific destinations when a custom value such as a ticket number, is added. This feature allows for the creation of hundreds of targeted pages within a website. Any part of a URL can be made variable by marking it, allowing you to append a Go Link URL to target specific destinations, like search results pages or support tickets.

For example, you use Zendesk as your CS tool and want a quick way to navigate your Zendesk tickets. Instead of creating a Go Link for each ticket, you can create one Go Link to access each ticket when you need.

Creating a Variable Go Link

To Create a Variable Go Link:

  • Click Go Links on the left side of Unleash.

  • Click + New Go Link.

  • Enter the Destination URL.

  • Replace the variable part of the URL (parameter) with {*}.

    Example: acme.zendesk.com/agent/tickets/123 → acme.zendesk.com/agent/tickets/{*}.

  • You will see VARIABLE pop up when it detects {*}.

  • Give the Go Link a shortcut name.

  • Select whether to mark this Go Link as an Unlisted Go Link.

  • Add a Tag to your Go Link.

  • Click Create Go Link.

Accessing Variable Go Links

Once you've set up your Variable Go Links, accessing them is a breeze. Enter the shortcut name you assigned to the link into your browser, followed by /variable, and you'll be directed to the corresponding URL. This effortless redirection ensures quick and easy access to your needed resources without any hassle.

Note: Go Links can only be accessed from your browser if you have the Unleash Browser Extension installed.


When typing a variable substitution for a Go Link, the variable should always follow a “/” - eg: go/zenticket/123

There can be multiple substitutions in a single URL, each substitution following a "/” - eg: go/zenticket/123/abc

To access variable Go Links:

  • Type go/”link shortcut name”/”variable” into your browser.

  • Hit Enter.